Sponsorship Benefits

In addition to providing support to your community, many tangible and intangible benefits are available to your business or corporation.

Sponsorship Assets / Levels

Sponsorship assets / levels can include:

  • Co-Sponsor
  • Official Media Sponsor
  • Official Product
  • Official Sponsor
  • Presenting Sponsor
  • Title Sponsor of a segment of the event (sub event)

Available Benefits

Depending on the level of sponsorship / partnership, sponsorship benefits may include:


  • Category exclusivity within industry.

Marketing Rights & Promotions

  • Branding opportunity: Corporate logo on premiums distributed to event-goers. For example, glow sticks for Independence Day Celebration.
  • On-site marketing rights for sampling, coupons and advertising.
  • Opportunity to do cross promotion with strategic partners (requires prior approval from City).
  • PA announcements / on-stage promotion. Tag slogan included.
  • Promotions: Paraphernalia, T-shirts, etc. given out at the main stage (provided by sponsor).

Media & Print Collateral

  • Ad space on reverse side of fliers and postcards for coupons and / or promotion.
  • Inclusion in available media where applicable to include TV, radio and print.
  • Inclusion in event press releases recognizing level of sponsorship.
  • Logo inclusion in outdoor media to include bus shelter ads, bus bench ads and Hialeah Transit bus ads.
  • Logo inclusion on flyers and posters distributed throughout Hialeah and South Florida to include recreational facilities, City departments and retail outlets.
  • Logo inclusion on postcards mailed directly to special events and other program user database.

Signage Rights

  • Sponsor may supply banners for display in prominent locations. In some cases, City will provide a limited number of banners.

Web & Internet

  • Inclusion in the event page (Facebook) and other social media to include YouTube and Twitter.
  • Web listing (includes logo and hyperlink).
  • Web presence to include the City of Hialeah website.


  • VIP / Hospitality: Includes limited amount of food and beverage and VIP parking.

Additional Intangible Benefits

Additional intangible benefits include:

  • Ability to Showcase of Product or Service
  • Brand Linkage
  • Business to Business (B2B) Opportunities Between Sponsors and Vendors
  • Option to Renew Sponsorship Agreement
  • Prestige of Property
  • Use of City’s Wordmark and Logos